1Konnection

1Konnection is a unique online marketplace that connects buyers and sellers of nursing homes and assisted living facilities, both on market and off market, while keeping seller information completely confidential.

Buyers can use the platform to access exclusive opportunities that they would not normally be able to find. Sellers can privately list their facilities and be matched with qualified buyers. 1Konnection facilitates the matchmaking process and allows both parties to negotiate deals directly through the platform. Once a transaction is successfully closed, 1Konnection receives a referral fee from the buyer.

There are three main participants in this industry: buyers, sellers, and brokers. Decision-makers often play the role of both buyer and seller. Like other areas of real estate, senior housing transactions are complex and typically involve a broker who helps the seller find the right buyer and manages the deal process.

Because the industry is fragmented and requires a high level of confidentiality, buyers often lack access to available opportunities and miss out on deals they would be interested in. Brokers are essential for facilitating these transactions, but many are overwhelmed and rely on manual processes. Since brokers are only paid when a deal is closed, they are limited in how many deals they can manage and sometimes have to turn away new opportunities.